The GTIA Blog
GTIA On Location at ChannelCon 2026
GTIA On Location was in San Diego for ChannelCon 2026, talking to MSPs, ITSPs and industry leaders..
Read More >How to Choose an MSP IT Community in 2026
Quick Answer: To choose the right MSP IT community, evaluate five factors: Vendor neutrality, peer..
Read More >10 Things You May Have Missed at ChannelCon 2026
Quick Answer: ChannelCon 2026 took place August 3–5 in San Diego, where GTIA launched local..
Read More >How to Build an Internal AI Use Policy
Quick Answer: There is no single U.S. law governing how ITSPs use AI. Existing rules—the FTC Act,..
Read More >Storytelling, Structure and Smart Risk: Ron Howard's Advice for Channel Leaders
Quick Answer: Academy Award-winning director Ron Howard joined Tracy Pound, managing director at..
Read More >Build vs. Buy, Trust and Talent: 5 Takeaways from the Channel Visionaries Power Panel
Quick answer: At ChannelCon 2026, six channel executives from Ingram Micro, Microsoft, Thrive,..
Read More >Rejection Inspection: Alex Banayan's 3-Step Fix for Setbacks
Quick answer: At ChannelCon 2026, bestselling author Alex Banayan delivered a keynote on the..
Read More >GTIA Launches Local Chapters, AI Training Benefit and UN Partnership at ChannelCon
Quick answer: During the ChannelCon 2026 executive keynote in San Diego, GTIA leadership announced..
Read More >She Didn’t Wait for the Door to Open—She Built One
Brook Lee is quick to tell you she is not special.
Read More >Q&A With Jennifer Anaya, GTIA Board Member & Senior Vice President, Global Marketing, Ingram Micro
Jennifer Anaya has spent more than 20 years helping shape the IT channel by advocating for..
Read More >5 Questions with Subramani Rao: 2026 GTIA UK & Ireland Cybersecurity Leadership Award Winner
In a threat landscape where AI is reshaping both attacks and defenses, the ITSPs and vendors best..
Read More >Channel Optimism Holds as Oil, Tariffs and War Keep Pressure On
Channel sentiment on the U.S. economy split further in Q2 2026, as "strong" views slipped to 36%..
Read More >5 Questions with Renaissance Contingency Services Limited: 2026 GTIA UK & Ireland Innovative Distributor Award Winner
Some companies chase every trend that comes along. Renaissance Contingency Services Limited has..
Read More >AI Is Everywhere. So Why Are Your Projects Still Running on Guesswork?
Quick Answer: Most MSPs have applied AI to service desks, documentation, and security monitoring,..
Read More >GTIA On Location: 10 Short Videos Worth Your Next Scroll Break
The best insights in the channel don't always come from a keynote stage. Sometimes they come from a..
Read More >5 Questions with Phil Callow: 2026 GTIA UK & Ireland Community Leadership Award Winner
Some leaders chase recognition. Phil Callow, managing director of ARK ICT Solutions Ltd, has built..
Read More >AI Isn’t Coming to Save Your MSP
QUICK ANSWER What is MSP profitability? MSP profitability refers to the margin remaining after all..
Read More >The $7,200 Membership Benefit Most Members Don't Know They Have
Quick answer: The GTIA Information Sharing & Analysis Organization (ISAO) is a cybersecurity..
Read More >GTIA On Location at the UK & Ireland Community Forum and Spotlight Awards
GTIA On Location touched down in Manchester, UK for the UK & Ireland Community Forum and Spotlight..
Read More >Stop Selling Everything: How Focusing on "The Stack" Builds Faster, More Trusted MSPs
⚡ QUICK ANSWER Dustin Bingham, special projects manager at Forward Edge, shares why his team..
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