Your voice. Your community. Your IT channel.

The Global Technology Industry Association (GTIA) is the only vendor-neutral, non-profit membership association for solution providers/MSPs, vendors, distributors and companies working within the IT channel ecosystem. Membership offers networking, exclusive tools and resources to grow your business and strengthen the industry, and more.

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Membership Benefits for Your Business

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Networking & Collaboration

Build professional connections with member-led regional communities, interest groups and partnerships.

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Events

Connect with IT channel colleagues and gain insight and skills through virtual and in-person events.

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Business Resources

Gain market insight and learn practical business solutions with exclusive research and education.

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Cybersecurity Programs

Protect yourself and your customers with threat intelligence built for MSPs and channel businesses.

Build your company with the experts in the GTIA community

"GTIA will help you with sales, marketing, HR, advancing women in tech, diversity. All of these things are really important to build a company. I didn’t learn them at school, so I talk to people who are experts—and you’ll find them at GTIA."
Audentio Testimonial

Steven Tytgat

CEO, Tyneso

Join today to benefit everyone in your organization

GTIA membership provides everyone in your organization with everything necessary to grow your business. If your organization builds, sells or drives the adoption of technology business solutions, you’re in the right place!

MSP/Solution Providers

Get the research and professional connections necessary to grow your business. Find new routes to market, train your team and more.

Vendors and Distributors

Find new partners and upskill your staff with our top-rated channel training. Your ChannelCon booth is included in the price of membership!

Industry Associates

Share your expertise by contributing to thought leadership. Take advantage of exceptional training and education.

Subscribe to GTIA

Not ready for membership yet? Become a subscriber and gain complimentary access to select resources, news and events.

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GTIA IT Industry Outlook

From AI to workforce upskilling, check out the 10 trends to watch across the IT channel in 2025 in our latest research report.

Latest GTIA Blog Posts

View all blog posts
By Data Advisory Council / Feb 12, 2025

Unlocking Success with Data Analysis for MSPs

In today's competitive landscape, the difference between thriving and merely surviving often comes down to one thing: Data. Did you know that nearly one-third of all MSPs are unprofitable? But what if you could unlock the secret to turning those numbers around?
By Hannah Lloyd / Feb 10, 2025

Sharing Diversity, Equity, Inclusion and Belonging: Real-Life Experiences and Stories in the Tech Industry

As a community, an industry and as the human race, we have come so far over the last century in improving our ethics towards each other and especially to those who do not fit a ‘norm.’ However, we can never stop improving, learning and ultimately improving the lives of others through what is ultimately kindness and taking an extra thought. This is not a blame game, or to highlight what anyone is doing wrong, but to instead build a foundation of understanding, with a hope that this time next year, there will be even more positive stories of change to share.
When it comes to building sales compensation plans, or marketing campaigns, or cyber strategies, wouldn't it be great to ask a genius? Now you can at upcoming GTIA events.
By GTIA / Feb 10, 2025

Enhance Your Business: Get 1:1 Advice from an Industry Genius

When it comes to analyzing your team’s sales compensation plans, figuring out where your latest..

By Wayne R. Selk / Feb 7, 2025

Cybersecurity Maturity is Not a Sales Process

Unless you are looking to “sell” cybersecurity internally to leadership, the process of maturing..

By Ashley Watters / Feb 5, 2025

4 Not-So-Hard Ways to Start Your Cybersecurity Trustmark Readiness Path

Given today’s threat landscape, cybersecurity needs to be a top concern for every company. Still,..