The GTIA Blog

If you’ve ever been to an industry event, you understand the benefits. You get to take (some) time..

Vertrieb und Marketing, eine himmlische Verbindung? Das kann durchaus so sein. Beide sind wichtig..

Sales and marketing, a match made in heaven? They could be. Both are an important part of any..

Imagine you’re at a cocktail party, and a newly introduced guest at the high-top table you’re..

We all work in technology, and we all get excited about how technological innovations are shaping..

It’s easy to think of artificial intelligence (AI) as anti-human. But that couldn’t be further from..

The UK’s managed service providers (MSPs), long the unsung enablers of the digital economy, are..

It’s easy to hear that there’s a massive opportunity for artificial intelligence for MSPs in areas..

The channel space we work in is tight-knit—everyone knows everyone. We see the same faces over and..

This story was originally published in July 2024 and released at ChannelCon in Atlanta where John..

Running a successful MSP business requires navigating far more than technical challenges.

When we started to build what is now the GTIA Mentorship Program, the goal was to provide another..

As an MSP, you know cybersecurity is a big deal. For businesses of all sizes, a breach could mean..

Before me was probably the largest trophy marlin I had ever seen. Though hanging on the wall, I..

Every year, the Global Technology Industry Association (GTIA) and The ChannelPro Network present..

The GTIA Communities & Councils Forum (CCF) has long been a great opportunity for the association’s..

The GTIA Communities & Councils Forum (CCF) isn’t your typical conference. This isn’t a pull up a..

Most businesses will tell you that the road to success is always under construction. And while that..

Did you know that at the current rate of progress, it will take until 2158 (which is roughly five..

Let’s talk about something that’s been on my mind a lot lately, how we—as MSPs and MSSPs—can step..