The GTIA Blog

The Tech Skills Gap Is Growing: What's Your Talent Strategy?

The technology talent shortage continues to challenge multiple fields and industries, particularly..

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Forging Trust: How MSPs Should Be Monetizing Compliance

Organizations across all sectors face mounting challenges in managing compliance, and MSPs are well..

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Town Halls Q&A: An Update on All Things GTIA

There are a million reasons why I love our members in the Global Technology Industry Association..

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Slow Down to Speed Up: The Power of Context in Leadership

When inbox notifications are piling up and projects don’t feel like they’re moving fast enough,..

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Launch Your First AI-Powered Marketing Campaign: A Complete Checklist

Marketing doesn’t have to be your Achilles’ heel. While many MSP marketers and leaders struggle to..

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Cybersecurity War Stories from an Incident Response Veteran

Aaron Jacobs has seen a few things. With nearly 25 years in the IT industry, including 20 as an MSP..

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Why Being Yourself (Thoughtfully) is Good Business

In today's business world, the line between personal and professional identity is increasingly..

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Unlocking Success with Data Analysis for MSPs

In today's competitive landscape, the difference between thriving and merely surviving often comes..

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Sharing Diversity, Equity, Inclusion and Belonging: Real-Life Experiences and Stories in the Tech Industry

As a community, an industry and as the human race, we have come so far over the last century in..

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Cybersecurity Maturity is Not a Sales Process

Unless you are looking to “sell” cybersecurity internally to leadership, the process of maturing..

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4 Not-So-Hard Ways to Start Your Cybersecurity Trustmark Readiness Path

Given today’s threat landscape, cybersecurity needs to be a top concern for every company. Still,..

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A Personal Journey: How Community Shaped My Success

Customer satisfaction is one of the most important aspects of any business. It doesn’t matter how..

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IoT Predictions and Trends to Watch in 2025

The market for internet of things (IoT) technology continues to grow and to be integral in any..

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IT Workforce Predictions and Trends to Watch in 2025

While cybersecurity and software represent the two tech areas with the greatest skills gap, 45% and..

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IT Channel Predictions and Trends to Watch in 2025

Three quarters of channel firms hold a strong (32%) or good (43%) outlook about their prospects for..

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UK & Ireland Tech Predictions and Trends to Watch in 2025

Cybersecurity, AI and automation are among the topics on the minds of UK & Ireland tech..

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Blockchain Predictions and Trends to Watch in 2025

Blockchain technology can revolutionize various aspects of enterprise commerce, driving efficiency,..

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12 Things You Won’t Want to Miss at CCF 2025

You may have been to every single Communities & Councils Forum (CCF) to-date. Or maybe, you’ve..

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Breaking the MSP Marketing Paradox: How to Succeed with Limited Funds, Resources

When it comes to marketing, many MSPs…. don’t. Or at least not very well, not as much as they want..

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Cybersecurity Predictions and Trends to Watch in 2025

From large-scale ransomware attacks to IT outages to cybercriminal arrests, 2024 was a busy year in..

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