Emily Matzelle's Blog Posts

More Brains Means More Brilliance at ChannelCon 2025

ChannelCon, powered by the Global Technology Industry Association (GTIA), is the premier event for..

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The ChannelCon Experience: First Time POV

If you’ve ever been to an industry event, you understand the benefits. You get to take (some) time..

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Does Your Organization Champion Candor? Find Out at ChannelCon 2025

We all work in technology, and we all get excited about how technological innovations are shaping..

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AI Needs Human Leadership: How Do You Start? Learn More at ChannelCon 2025

It’s easy to think of artificial intelligence (AI) as anti-human. But that couldn’t be further from..

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How Do You Become GTIA Member of the Year?

This story was originally published in July 2024 and released at ChannelCon in Atlanta where John..

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The Cost of a Breach: 10 Terrifying Cybersecurity Stats Your Customers Need to Know

As an MSP, you know cybersecurity is a big deal. For businesses of all sizes, a breach could mean..

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State of the Channel 2025: Complexity Keeps Customers Calling

Most businesses will tell you that the road to success is always under construction. And while that..

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Accelerate Action: Celebrating International Women’s Day

Did you know that at the current rate of progress, it will take until 2158 (which is roughly five..

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12 Things You Won’t Want to Miss at CCF 2025

You may have been to every single Communities & Councils Forum (CCF) to-date. Or maybe, you’ve..

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How to Discuss Risk with Your Customers

Initiating a conversation about business risk with your clients isn’t always comfortable—but it’s..

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The Managed Security Service Partner (MSSP) 2.0

In 2011, Reg Harnish, now CEO of OrbitalFire Cybersecurity, was an MSP. The economy was exploding..

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The Power of Our Community

Life today seems busier than it was even a few short years ago. Business professionals are tasked..

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Make Cybersecurity a Priority in 2025

If your business plans to make cybersecurity a higher priority in 2025, you’re not alone. In fact,..

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Building Effective Tabletop Exercises

By nature, humans are imperfect. We make mistakes, have insecurities and we simply don’t know what..

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MSP Best Practices for Succeeding in the Cloud

How many MSPs would like to increase their annual recurring revenue by 5% to 10% instantly?..

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We're All People: Addressing Multigenerational Needs

Most of us can agree that your people are an integral part of your success. A high-functioning team..

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Less Is More: How Evolving Channel Relationships Can Yield Happier Partners

The relationships you have with your business partners is what makes our ecosystem work. But..

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The Ransomware Report: New and Notable Changes in the Landscape

Ransomware attacks are evolving. It was bad enough when threat actors were encrypting your data and..

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America's Cyber Defense Agency Wants to Partner with You

The importance of partnership and collaboration was the over-arching theme of today’s fireside chat..

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GTIA Membership Connects You to IT Training Discounts

According to the GTIA 2024 State of the Channel, 42% of firms worry about the ongoing talent and..

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