Emily Matzelle's Blog Posts
More Brains Means More Brilliance at ChannelCon 2025
ChannelCon, powered by the Global Technology Industry Association (GTIA), is the premier event for..
Read More >The ChannelCon Experience: First Time POV
If you’ve ever been to an industry event, you understand the benefits. You get to take (some) time..
Read More >Does Your Organization Champion Candor? Find Out at ChannelCon 2025
We all work in technology, and we all get excited about how technological innovations are shaping..
Read More >AI Needs Human Leadership: How Do You Start? Learn More at ChannelCon 2025
It’s easy to think of artificial intelligence (AI) as anti-human. But that couldn’t be further from..
Read More >How Do You Become GTIA Member of the Year?
This story was originally published in July 2024 and released at ChannelCon in Atlanta where John..
Read More >The Cost of a Breach: 10 Terrifying Cybersecurity Stats Your Customers Need to Know
As an MSP, you know cybersecurity is a big deal. For businesses of all sizes, a breach could mean..
Read More >State of the Channel 2025: Complexity Keeps Customers Calling
Most businesses will tell you that the road to success is always under construction. And while that..
Read More >Accelerate Action: Celebrating International Women’s Day
Did you know that at the current rate of progress, it will take until 2158 (which is roughly five..
Read More >12 Things You Won’t Want to Miss at CCF 2025
You may have been to every single Communities & Councils Forum (CCF) to-date. Or maybe, you’ve..
Read More >How to Discuss Risk with Your Customers
Initiating a conversation about business risk with your clients isn’t always comfortable—but it’s..
Read More >The Managed Security Service Partner (MSSP) 2.0
In 2011, Reg Harnish, now CEO of OrbitalFire Cybersecurity, was an MSP. The economy was exploding..
Read More >The Power of Our Community
Life today seems busier than it was even a few short years ago. Business professionals are tasked..
Read More >Make Cybersecurity a Priority in 2025
If your business plans to make cybersecurity a higher priority in 2025, you’re not alone. In fact,..
Read More >Building Effective Tabletop Exercises
By nature, humans are imperfect. We make mistakes, have insecurities and we simply don’t know what..
Read More >MSP Best Practices for Succeeding in the Cloud
How many MSPs would like to increase their annual recurring revenue by 5% to 10% instantly?..
Read More >We're All People: Addressing Multigenerational Needs
Most of us can agree that your people are an integral part of your success. A high-functioning team..
Read More >Less Is More: How Evolving Channel Relationships Can Yield Happier Partners
The relationships you have with your business partners is what makes our ecosystem work. But..
Read More >The Ransomware Report: New and Notable Changes in the Landscape
Ransomware attacks are evolving. It was bad enough when threat actors were encrypting your data and..
Read More >America's Cyber Defense Agency Wants to Partner with You
The importance of partnership and collaboration was the over-arching theme of today’s fireside chat..
Read More >GTIA Membership Connects You to IT Training Discounts
According to the GTIA 2024 State of the Channel, 42% of firms worry about the ongoing talent and..
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