Posts filed under: GTIA Councils

The GTIA Blog

Exploring the Technology Buyer's Journey, One Step at a Time

The technology buyer’s journey can be a complex, confusing concept to grasp, but it can also mean..

Security, ROI and long-term success are among the factors for MSPs to think about when choosing to expand their solutions portfolio with a new tech vendor.

How to Choose a New Tech Vendor: Evaluations, Security and Success Metrics to Consider

Adding a new vendor or technology to a solution stack can be a frustrating, stressful move for many..

By embracing AI, MSPs can not only revolutionize their offerings but also empower businesses to focus on what truly matters--the uniquely human aspects of creativity, empathy and strategic thinking.

How Do IT Services Providers Build an AI Offering for the SMB Market?

Many people are discussing artificial intelligence (AI) like it is another hype cycle. I think it..

We asked GTIA leaders and industry experts to share their predictions for the next 12 months on new technologies, workforce trends and economic expectations. Here's what they had to say.

IT Industry Predictions for 2024

It’s an age-old question for MSPs and other tech businesses: Where do I place my bets for the..

From AI threats (and opportunities) to new regulations and legislation, cybersecurity will be a big topic in 2024. Here's what the experts say you should know.

10 Cybersecurity Predictions for 2024

From artificial intelligence (AI) threats—and opportunities—to new regulations and legislation,..

Artificial intelligence is a part of almost every tech solution or business process today. We asked IT industry leaders what to expect for AI in 2024.

10 Artificial Intelligence Predictions for 2024

Did anyone have a tech conversation this year that didn’t touch on artificial intelligence? The..

See what GTIA women have to say about how our industry is working to #EmbraceEquity, on International Women's Day and every day.

Unlocking the Potential of Women in Tech

The theme of this year’s International Women’s Day is #EmbraceEquity, a nod toward overcoming..

AI and Machine Learning feed on large amounts of data, and GTIA's AI Council detailed more on how important it is to start with strategy when considering how all facets of data drive your business outcomes.

Understand Your Data Strategy Before You Embrace AI

We have heard statements like “Data is the new oil”, “Data is the lifeblood of any business” etc. ..